Reviews — 04 May 2012 » Written by
<i>The Avengers</i> review

Does this film really need to be reviewed?  It’s not like anything will stop this franchise collision from making a bajillion dollars, largely thanks to the unwashed masses of nerds who embraced the concept upon Samuel L. Jackson’s first appearance as Avengers leader Nick Fury in 2008′s Iron Man (the detractors surely came around when geek prophet Joss Whedon signed on to direct).  Is it worth pointing out the strengths and flaws of a film that opens with the line “The Tesseract has awakened” and relies upon the belief that the audience are already familiar with both the previously released Marvel films and the comic book world in general?  (I actually verified that last statement by speaking with some non-comic readers, there’s a kind-of turncoat scene right off the bat that completely falls flat amongst anyone who isn’t already familiar with the lore at hand though the filmmakers were probably relying on their massive marketing campaign to fill in the clueless [did you see that shamelessly strange product placement on General Hospital this week?  I would assume not unless you watch The Soup like we do]).  The things I most recall from the film are the typically dull armies of faceless villains, the lazy/familiar humor of the modern action film, and, on a good note, one of the most memorable villains of recent Hollywood movies (Tom Hiddleston as Loki).  This movie is, as my girlfriend would say, “for boys” (or perhaps “for nerds” is more appropriate in this modern age of geek culture).  It already has the atmosphere of a Saturday morning toy commercial from the 1980s (I dare you to argue me on that point, this thing is really nothing more than an action-packed commercial that Whedon unsuccessfully tries to inject some pathos into with short montages of forced atmosphere) and will surely feel dated in no time at all just like its predecessors.  Enjoy!

The Avengers opens today in Philly-area theaters.

Official site.

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About Author

Eric is the Founder/Site Editor of Cinedelphia.com whose additional activities are numerous: Director/Curator of the Philadelphia Mausoleum of Contemporary Art (PhilaMOCA), founder of Tokyo No Records, the brain behind Video Pirates, and active local film programmer including the Unknown Japan screening series. He's served as a TLA Video Manager, Philadelphia Film Society Managing Director, and Adjunct Professor in Cinema Studies at Drexel University. He is shy and modest. Email Eric.

(2) Readers Comments

  1. Is this review form the same person who liked the awful Apartment 143? Avengers will be remembered for a very long time, while I will have forgotten Apartment 143 by the end of next week.

    • Yup, and I will say this: While Apartment 143 may not be the most memorable horror/found footage film, the filmmaker did try to do something out of the ordinary for the genre (steer viewers in a different direction than mere supernatural scares, similar to The Last Exorcism, which I really like a lot, and coincidentally had a very similar ending). Avengers doesn’t try anything new by any means, it will be remembered because the characters have been established for 75 years (at least Cap) and is a perfect example of current Hollywood productions/tactics, which is fine, I just personally wasn’t impressed.
      In any case, not really fair to compare the two from a viewer’s or critic’s perspective, the former’s budget was, off the top of my head, at least 1/600th of that of the Avengers, which is truly an insane differentiation, and the content was worlds away from each other. Apples and oranges.

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